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The Brief

Project Details

Florida Lottery Powerball

Logo Design/Animation

Branded Graphics

Video Production

Asset Animation

Power Up Mondays is a campaign to support the Florida Lottery Powerball Power Play. This campaign focused on on-platform awareness assets to inform customers about the weekly social media giveaways. Using an already established weekly event such as the Powerball allowed us to garner a much higher audience participation. This directly contributed to a higher-than-average follower increases across social media platforms.

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